The Apprentice babe Jessica Cunningham is doing her best Pamela Anderson impression as she runs along the beach in a red swimsuit.
It’s a look that was made iconic by the actress in Baywatch, but Jessica has no insecurities about pulling it off – and why should she?
The brunette beauty certainly has the figure for it.
She shows off her never-ending pins and toned tummy in the figure-hugging swimwear.
The Celebrity Big Brother star looked like she didn’t have a care in the world as she strolled along the beach while soaking up the sun on holiday.
Jessica splashed around in the water and showed off her outfit from every angle.
The super-high cut swimsuit made her enviable pins look even longer as she splashed around in the sea.
And it seems like she’s put all the drama of her love-life well behind her.
The business-minded beauty revealed inside the CBB house that she was dating three men at the same time, including her fellow Apprentice contestant Courtney Wood.
And one of the men had no idea about the other two before she made the revelation on the Channel 5 reality show.
The topic came up when Nicola McLean asked Jessica to clarify her relationship status: “So, you’re seeing three guys on the outside? How does that work?”
Jessica replied: “[They’re] not serious… two of them know I’m seeing three of them. The other one doesn’t.”
She added: “I’m not having sex with all three of them – maybe a couple! I’m very straight with where everyone stands. I don’t want to commit.”
Before entering the house, Jessica had done a joint interview and photoshoot with Courtney, where they admitted it was early days in their romance but said things were going well.
They even confessed to a healthy sex life after being quizzed on whether dressing up for a Fifty Shades of Grey-themed photoshoot would spice things up in the bedroom.
In the interview with New magazine, Jessica joked: “Honey, we don’t need ideas in the bedroom.”
“We’re creatives aren’t we?!” added Courtney.
Jessica said: “I won’t go too into it but it’s good. But our connection is more than that. When we’re together we have such a giggle. We talk about business strategies, marketing, products…”
“There was no sex in the house despite what the press said,” insisted Courtney.
“We’d spend all our time together, so we would chill out in our beds, but there was no sex,” agreed Jessica.
Jessica added things are going “really well” so far: “It’s early days. We’ve only seen each other eight times, but I’m enjoying seeing where it goes.”
Courtney, meanwhile, admitted this week he’d found out Jessica was doing CBB via her agent as it was all so last minute.
He also told New magazine he wasn’t bothered about her flirtations with housemate Calum Best , but if things went further then he’d have a problem with it.